How is it, that an organization supporting the Go Green campaign, could distribute (LITTER) the community with perfectly good paper printed with wasted (and non-eco friendly) ink. I'm not just saying one flyer here and there, to obviously interested customers. I am saying masses and masses of paper, being shoved in everyones faces and plastered on car dashboards everywhere. Oh and then here is the clincher. They were distributing free copies of bestseller Skinny Bitch, a book which marks their campaign, to interested passer-byers.
What the hell? Am I mistaken? It is clear that these so-called passionate PETA campaigners did not have a full understanding behind the philosophy of their own ideologies. What they did have, was a newfound secure place within a group of people following the same fad as themselves. Listen, I am not referring to all PETA campaigners everywhere. Though, I do think the average person who had any understanding of their "corporation" can agree that PETA performs a lot of backhanded and clever marketing tacitcs. IE. underrepresenting agricultural companies as well as taking the most extreme examples and making them common place.
Oh and here is paradox for thought. To the group of girls that approached me, I approached them with my own thoughts. How could girls, with highlighted hair and freshly painted fingernails be promoting the Go Green campaign. For their information, nail polish IS tested on animals. And acetone DOESN'T do wonders for the environment. So please, just admit, that your "I love my Earth" tee is just something you paid 39.00 for at Urban Outfitters, only so they could keep most of the profit while handing down a few dollars in change to those children in Indonesia. Oh, and one guy even pranced around with one of his jean legs rolled up, even thought it was clear he was nowhere near a bike.
And the book Skinny Bitch. Really? I go crazy everytime I hear another remark about Victoria Beckham, or some other popular celebrity, picking up PETA's favorite copy of Skinny Bitch. First of all, veganism isn't a diet plan. It is a philosophy. And secondly, are they seriously promoting the idea that being skinny gives you every more reason to be a bitch?
Veganism is a beautiful thing, I've learned that from a friend back home. He is a true protector of the environment and does it all with modesty. As many vegans do, it is something that should be done modestly. And when you become ready to share the philosophy behind it, stand true. Don't just follow it to find yourself a friend circle amongst our global population.
No comments:
Post a Comment